Paper Ave makes it into Locale Magazine!

Earlier this summer as I parked my car and was heading into a meeting in San Diego, I received an email from Locale Magazine and could not believe my eyes!  Flash forward 3 months later and I am SO excited to let the secret out and share that my paper succulents and florals are featured in the October issue of Locale (Orange County)!!  

My husband and I decided to head over to Pacific City this week and to see the photos, the editorial and magazine in my hands is such an surreal and indescribable feeling for me.  I felt myself overcome with emotions and just started tearing up.  Deciding to become an entrepreneur and pursue this paper flower business full-time has been one of the hardest and equally rewarding adventures of my life so far.  My heart is literally filled with so much gratitude, happiness and warmth to see my art and business be recognized.  Not only that, but it is truly such an honor to be listed on the same page with a number of other awesome florists whom I admire dearly including Native Poppy and Petals & Pop.

Thank you to each and every one of you for always believing in me. I am truly where I am because of all the ongoing support.  Thank you to Kalynn Nguyen for reaching out to me and organizing and coordinating, to Kelli for the write-up, to Eric Chan for the photography and my friend Jenny Kuhnah for offering her beautiful studio, Happily Ever Etched as a place to photograph everything.

Below is the cover and the pages with regards to Paper Ave, and you can see the full digital copy here: https://issuu.com/localemagazine/docs/ococt17

Orange County distribution spots can be found here: http://localemagazine.com/find-us-orange-county/

Nathan Alan Jewelers

It has always been a dream on my checklist for Paper Ave to create blooms for a window display.  I find that there is something so mesmerizing in walking by a window and seeing all the intricate details that a designer and team members put together to draw you towards their store (Anthropologie, anyone?).

This summer, I am ever-so-grateful that LaVonne from Adorations Botanical Artistry reached out to me for a collaboration for a window display at Nathan Alan Jewelers located inside of South Coast Plaza.  After meeting up and exchanging our ideas, it was decided to do a series of hoops that are taped and hand-tied together, followed by applying the paper flowers.  The ingredients for these blooms included various peonies, anemones, dahlias and roses.  The beautiful color palette was put together by LaVonne who used a previous wedding project with the Alan family as the main source of inspiration.  The total number of blooms for this project?  About a little over 100.  Each individually handcrafted and hand-sculpted.

Words can't describe how it felt when the display all finally went up.  When my husband and I went back to visit the store about another week or so after the display was finished, we sat outside and spent a good amount of time soaking it all in.  

My sincerest of thank you's to Lavonne and Alan for allowing me this opportunity for such a fun project.  Thank you to John Cameron for all the beautiful photography!

The display is currently still there, so please be sure to stop by if you're ever in the area!

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